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[email protected]540-632-1734
About Colo Media

Small team.
Senior attention.

We stay deliberately small so every client works directly with the people doing the work. No account coordinators, no handoffs, no pitch from one person and execution from another.

$1M+
Annual ad spend managed
3
Virginia markets served
2
Offices, in Roanoke and Richmond
Our Story
How we got here

Colo Media was founded and built in Roanoke, around a simple frustration: local businesses were spending real money on marketing and had no idea what it was returning. Agencies were happy to report on impressions and clicks. Nobody was tying the work to leads, jobs, and revenue.

We started with home service businesses — plumbers, HVAC contractors, electricians — because the stakes are high and the marketing is specific. These businesses live and die by the phone. A burst pipe at 11pm doesn't produce a leisurely comparison shopper. The first credible business that shows up wins. Getting that right takes local knowledge, channel discipline, and relentless focus on cost per lead.

Today we have offices in Roanoke and Richmond, VA — and Roanoke remains the market where we got our start and where our local roots run deepest. We've since expanded to serve law firms, contractors, and professional service firms across Roanoke, Richmond, and the DMV. The markets are different. The principle is the same: marketing that pays for itself, measured to the dollar.

The Team

Every client works
directly with us.

The people who plan your strategy are the people who execute it — and the people who answer when you call.

Matthew Shaughnessy, Founder and Lead Strategist at Colo Media
Matthew Shaughnessy
Founder & Lead Strategist

More than a decade of marketing experience across Virginia and the eastern United States — including roles in university athletics and at a regional advertising agency — before building Colo Media to help local businesses grow. Matthew's strength is strategy: reading an audience and a market, then building the channel mix that actually works for it. He's also the ROI guy — he knows how to test channels, measure them honestly, and understand exactly what each one is worth to the bottom line.

Rene Ramlow, Local SEO and Paid Search Lead at Colo Media
Rene Ramlow
Director of Client Performance

Rene leads local SEO, paid search, and email execution, with a focus on marketing operations and the back-end systems that keep campaigns running smoothly. She brings experience from a leading Washington, DC think tank, where she managed digital campaigns and audience growth across email and paid channels. Based in Roanoke, she pairs sharp analytical instincts with hands-on execution: the person making sure rankings climb, campaigns stay optimized, and reporting actually means something.

How We Work

Four principles we don't negotiate on.

01
ROI before anything else
Every recommendation is framed around cost per lead and revenue return. If we can't explain the payoff, we don't recommend it.
02
Specificity over scale
We serve specific verticals in specific markets. That depth is the entire value proposition. We are not a full-service agency for anyone who walks in.
03
Transparent reporting
Every client receives a monthly report that tells them what their investment returned in plain English. No vanity metrics. No jargon.
04
Systems over campaigns
We build compounding infrastructure — SEO rankings, review velocity, content authority — not one-off campaigns that expire when the budget does.
05 — Contact

Find out who's
beating you
on Google right now.

We research your market before we talk — competitors, ranking gaps, review velocity, ad spend estimates. The first call is already worth something before you commit to anything.

[email protected]
540-632-1734
Roanoke · Richmond · Northern Virginia

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